A lab to imagine, create en test a new kind of advertising. A summer camp -totally free- for young candidates who demonstrate to be ready for the future of advertising. The first ever event in Italy to promote a new creative mind-set through contaminations with art, literature, science.
Lab
Neutral Minds. For tomorrow's talents only.
![Neutral Minds. For tomorrow's talents only.](/images/upload/labs/4f4cfaab6dfff.jpg)
Creative Fourcast
Once were art director and copywriter. Today this team is not enough. Advertising is different today, and it will be tomorrow. Emanuele Nenna, agency co-founder and CEO, explains his vision and forecast in a LID Publishing Book.
![Creative Fourcast](/images/upload/labs/4f48da6884e1b.jpg)
Brainstormers. The right idea is generated by everybody´s ideas.
How many times has it happend to you: you watched a commercial on television and thought "I would have done much better"?
Participate in the creation of an advertising campaign. Become a real Brainstormer and help reinvent tomorrow´s communication.
![Brainstormers. The right idea is generated by everybody´s ideas.](/images/upload/labs/4f48da6885de4.jpg)